Nescafe has gone so far gifting us with instant coffee that tastes like cat’s piss. It has missed a trick in failing as yet to embrace civet cat shit. Time to shape up. It’s now quite well known that coffee beans fed to civet cats are stripped of their bitter flavours in digestion, emerging from its arse chocolatey and prized.
A consumable fresh from a cat’s arse – what could be more marketable? Nescafe need look only as far as its commercial romance from the 1980’s. Lumped together in the video clip, below, is that series (please click and play).
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